Robert Quinn Masterclass

The Economics of Higher Purpose: Eight Counter-Intuitive Steps for Creating a Purpose-Driven Organization

18th May | 16:45 - 17:45 (CET)

LIVEforward Institute invites you to a Free Robert Quinn Masterclass!

Join this insightful masterclass to learn about eight steps to help organizations discover and embrace an authentic higher purpose—something that will dramatically improve every aspect of any enterprise, including the bottom line.

What does a lofty notion like purpose have to do with business basics like the bottom line? Robert E. Quinn says pretty much everything. Leaders and managers are taught that employees are self-interested and work resistant, so they create systems of control to combat these expectations. Workers resent these systems, and performance suffers. To address the performance issues, managers double down on the coercion, creating a vicious cycle and a self-fulfilling prophecy.

But there is a better way. Professor Quinn during this masterclass will demonstrate show that when an authentic higher purpose permeates business strategy and decision-making, the cycle is broken. Employers and employees see themselves as working together toward an inspiring goal, not just trying to hit quarterly targets. They fully engage, become proactive contributors, and, ironically, easily exceed those quarterly targets.

This Masterclass will help any organization discover its authentic purpose and weave it into the fabric of everything it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.

WHERE
Online

WHEN
18th May | 16:45 – 17:45 (CET)


Masterclass Leader

Robert Quinn
Professor Emeritus of Management and Organizations, University of Michigan, Ross School of Business

Robert E. Quinn holds the Margaret Elliot Tracey Collegiate Professorship at the University of Michigan and serves on the faculty of Management and Organization at the Ross Business School. He is a co-founder and the current co-director of the Center for Positive Organizations. Quinn’s research and teaching interests focus on leadership, organizational change and effectiveness. He has published 18 books on these subjects.

Bob is a fellow of the Academy of Management and the World Business Academy. He was a co-recipient of the Academy of Management’s 2010 Martin Trail Blazer Award for opening new directions in the field of organization theory. He is also the recipient of the 2011 Marion F. Gislason Award, presented for life-long contributions to the field and practices of leadership. His paper on positive leadership was recently selected by the Harvard Business Review as one of the ten all-time classics in self-leadership. His competing values framework is used by organizations across the globe. He has forty years of experience in assisting organizations in making cultural change.


LIVEforward Institute Presenter

Timm Urschinger
CoFounder and CEO – LIVEsciences

Timm Urschinger is currently the Co-Founder and CEO at LIVEsciences AG. With more than 10 years of experience in the Pharmaceutical and Life Science industry, Timm decided that he wanted to do more purposeful work to help improve the corporate world’s values and decisions by dramatically improving employee engagement. To do so, he co-founded his own company with the goal of catalysing success for their clients–implementing sustainable solutions and helping them become ready for the challenges of tomorrow.


About the Masterclass Underwriter

LIVEforward Institute is a new adventure of LIVEsciences. Same crew, same heart, just a slightly different focus. We established the brand to broaden our impact and reach while fulfilling our purpose – to catalyze the success of our customers. Our underlying mission is to enable leaders, individuals, consultants, and coaches alike, by providing tools, frameworks, and roadmaps, as well as meaningful growth spaces of exchange with pioneers and fellow sojourners, as we shape the future of work together.

Our programs are not only designed for teams within large corporate functions. They also cater to individuals who are seeking to overcome challenges in their transformation journeys.

Our purpose and values are more than just words, they’re a way of life.

Also, Sponsor of the “In “Good” company – Purpose, Agility and Leadership to craft the Organisations for the future” Masterclass by Otti Vogt.

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Masterclass Agenda

18th May | 16:45 – 17:45 (CET) – MASTERCLASS: The Economics of Higher Purpose: Eight Counter-Intuitive Steps for Creating a Purpose-Driven Organization

Professor Quinn during this masterclass will demonstrate show that when an authentic higher purpose permeates business strategy and decision-making, the cycle is broken. Employers and employees see themselves as working together toward an inspiring goal, not just trying to hit quarterly targets. They fully engage, become proactive contributors, and, ironically, easily exceed those quarterly targets.

18th May | 17:45 – 18:00 (CET) – QUESTIONS & ANSWERS SESSION WITH PROFESSOR QUINN and LIVEforward Co-Founder Timm Urschinger – LIVEsciences

During this interactive session we shall facilitate a dialogue between the audience and professor Quinn

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